Monday, April 30, 2007

(Booty Shaking 16) TomFord

Famous for bring back Gucci and Yves Saint Laurent back into the fashion light, with fans from every walks of life and multiple fashion awards, took the risk to venture out from Women's Wear to his own line of Menswear. We could tell it has a high chance of success by the way he dressed, but high hopes were pinned.

'Tom Ford' at Madison Avenue menswear store, the first under his own name. Quoted, "the shop's appeal will rest on exceptional service and immaculate clothes. Nearly everything (from underwear to fragrances) can be custom-designed, and the staff includes 12 salespeople, two tailors, and four seamstresses (there is even an on-site atelier, which Ford dramatically revealed by pulling back a curtain in one of the dressing rooms)".

The store is intended to have a residential feel, with many elements (beaver-skin rugs, oversize lamps, the sly Lucio Fontana artwork) coming from Ford's own collections. The design is 1930s-inspired, with a wet bar and even butlers and maids who will fetch you lunch during your appointment.

What ever it may be, the most important thing would be the design of his latest creation ready available to be judged by the mass public in New York.

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